- Murray Watt
- 9 hours ago
- 2 min read

Recruitment is one of the largest recurring costs for care groups. Between advertising spend on job boards, rising agency fees, and the hidden cost of care home managers being pulled away from daily operations to review CVs, the process can quickly become unsustainable.
At ESR, we believe there’s a smarter way forward.
The Problem with Traditional Recruitment
Care groups often rely on job boards or agencies because they feel there’s no alternative. But this creates two challenges:
High costs: Advertising budgets and agency fees can consume thousands each month.
Wasted time: Home managers spend hours sifting through unsuitable applications instead of focusing on residents and care delivery.
A Proven In-House Alternative
We’ve already shown how care groups can cut these costs dramatically – in fact, to near zero – in just a few months. By building an in-house candidate database and integrating smart tools like Recruiterflow (ATS) and ChatGPT automation, you can take control of your own recruitment process.
This means:
No more constant job board spend – once you have your own database, you can fill most roles directly.
No more repetitive admin – CV filtering, initial candidate screening, and interview scheduling can all be automated.
Managers focus only on interviews – leaving them free from admin overload.
Why It Works
Because we’re already doing it ourselves. At ESR, we use the same approach to fill roles from our own candidate pool. We’ve eliminated advertising spend, reduced admin to a minimum, and proven that care groups can do the same.
The Bottom Line
This isn’t about replacing people – it’s about empowering your team to work smarter. Within months, your care group can stop paying agencies, reduce job board costs, and run a streamlined recruitment process from within.
If you’d like to see how this works in practice, book a short session with us. In 30 minutes, we’ll show you how ESR’s consultancy and automation approach could transform your recruitment costs – and give managers their time back.
ESR 24/08/25